Retail

Transforming retail operations and customer experience with generative AI.

The retail sector is under constant pressure to adapt quickly to changing consumer preferences, supply chain challenges, and competitive markets. At Oxtractor, we provide AI-driven solutions that empower retailers to optimise operations, enhance decision-making, and deliver personalised experiences at both the corporate and store level.

Headquarters

  • AI-driven product design: Use generative AI to identify market trends and design new products aligned with customer needs.

  • Customer behaviour analysis: Understand shopping patterns and preferences to guide merchandising and marketing strategies.

  • Procurement decision support: Optimise supplier selection and inventory purchasing with AI-driven forecasts.

  • Sales forecasting: Predict demand more accurately across product categories and regions.

  • Marketing and sales analytics: Leverage AI for campaign analysis, segmentation, and channel optimisation.

  • Campaign and loyalty automation: Automate marketing campaigns and loyalty programme engagement for personalised outreach.

  • Product management: Streamline product lifecycle management with AI insights into pricing, promotions, and shelf life.

Physical Stores

  • Workshift management: Use AI to optimise staff scheduling based on predicted customer flow.

  • Shelf amount forecasting: Anticipate product demand at the shelf level to minimise stockouts or overstock.

  • In-store behaviour analysis: Track customer journeys and optimise store layouts to maximise sales.

  • Cloud-based CCTV monitoring: Analyse store video feeds with AI for security, compliance, and operational insights.

  • Revenue management: Enhance store-level profitability through dynamic pricing and demand modelling.

  • Store placement analysis: Inform new store locations and format decisions using AI-powered geographic and demographic analysis.

By combining Oxford-informed research with practical AI deployment, we enable retailers to improve efficiency at scale while creating a seamless, personalised experience for their customers.